Saturday, November 30, 2013

Social media: more than a platform of information

I am sitting in a car driving home from Thanksgiving break thinking; always a dangerous moment when my mind is free to wander.  As the semester is drawing to a close, I have been thinking about our discussions throughout the semester, specifically how much social media and other forms of “the new media” have influenced our modern political arena.  While we have had multiple discussion questions posted on the impact of social media in politics, nearly all of them have been reliant on the notion of social media as a platform from which ideas are to be spread. As I was thinking about this, I began to think about other ways social media has influenced the political game.

In June of 2013, a representative of the state of California became the first sitting Congressman to vote on a bill by using social media.  Representative Eric Swalwellchose to use Vine, a social media service designed to let users post short video clips with their mobile devices.  Congressman Swalwell was certainly not the first person to use such a service in order to further his message, but he was the first politician to actually vote via social media (that I have ever been aware of).  If an active member of the US House of Representatives voting off of a social platform isn’t an example of the power of social media in politics, I really don’t know what is.

Later on in the same month there was yet another example of social media usage outside of furthering a message.  Texas Senator Wendy Davis was slotted to speak on an anti-abortion bill.  Once she received the podium, the Senator launched a 13 hour long filibuster.  While it is hardly newsworthy to speak about a filibuster on the Senate floor over abortion, it is unique that social media directly supported her filibuster.  Prior to taking the stage Senator Davis had sent out a message with her plans via Twitter.  Additionally, she asked her supporters to help her in her quest by sending personal stories and testimonials.  During the filibuster, these stories were read aloud as they were instantly streamed to her hand via social media.  As evidence to further social media involvement, Facebook and Twitter users were actively streaming their accounts of the filibuster to the world, resulting in a play-by-play account what was happening on the Senate floor.


Both of these examples demonstrate the power of social media’s involvement in our political system, albeit in non-traditional methods.  Most frequently candidates will spread their message far and wide by using cheap and powerful tools like Twitter, Facebook, Tumblr, and YouTube.  Representative Swalwell and Senator Davis both found outside the box ways to incorporate one aspect of the new media into their political agenda, further demonstrating the intersection of politics and media.

1 comment:

  1. Great post! In one of my other communications classes I did a Digital Video Project on "The Art of Twetoric: The Impact of Black Twitter." With this video project I focused on the impact of social media on politics and society. First and Foremost, when you look at the lack of aid for the Philippines during their typhoon struggle, I thought about the Haiti earthquake. I remember #YeleHaiti and #Yele were trending topics for a good while. People have ways to tweet and text support. The rising support of social media help for Haiti had a dynamic impact on the subsequent US role in providing aid for Haiti in the manner we did.

    When you look at the Trayvon Martin case. The incident happened and it was over with until social media, mainly twitter, began a huge #J4TM movement. Social Media sparked rallies, petitions, Justice For Trayvon tweets, the HOODIE movement and a slew of other things incorporating instagram that led to the review of the case and ultimately one of the BIGGEST trials of the year.

    Furthermore, while I think that Paula Deen is harmless and admired her honesty, I regret the fact that she lost so much of her empire but Twitter, FB and Instragram really KILLED alot of her presence. Of course the media had it's impact but alot of news and media coverage now focus on Live twitter feeds and whats "TRENDING" at that time and the #PaulasBestDishes twitter topic really bit into Ms. Deen ultimately costing her huge aspects of her career.

    President Obamas change campaign skyrocketed when he addressed twitter and gathered his followers under the hashtag #CHANGE and look what it did for his first election. He followed up with #HOPE.

    It is defintiely evident that social media has a profound impact on mass media and politics!

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